Artificial intelligence

PREDICTABILITY WITH AI/ML


When Covid-19 impacted the market, we saw many companies taking control of what they could and one of the main actions was to freeze costs.

Even during these challenging times there are still many areas to explore, we see that the patterns of the customers have changed and provides the possibility to invest and develop new revenue streams and in-turn increase turnover and profitability in the short and long-term basis.

This is what we would like to share in this blog and also exemplify.

Lesson from the Airline industry, they work with the data which is internal and external. Internally from the point of view that we have X % booked seats for a certain flight and need to discount or increase costs due to high or low availability. Combining this with external factors such as, which weekday it is, Christmas, New year’s Summer holidays etc. which will impact the price for the customer and of course the other way around in low season when many aren’t travelling the airline tickets tend to be lower.

There are so many industries who have the data but don’t always use it to be able to fill capacity.

I will exemplify:

Imagine the last time you had dinner at a restaurant, you sat down with your friends or family received the menu and ordered your food and drinks. You are next to a big wide window with a fantastic view. You look around the restaurant and see that not everyone has the same view, however everyone is paying the same price. 

If you eat at a restaurant on a Monday or a Friday, it’s usually the same price, right?

Ask yourself would you be willing to pay a bit more for having a great view and booking when it’s Friday or Saturday evening and being sure to get a table? I’m sure in many cases you would. The same thing goes the other way around to also provide an incentive for customers to pay a little less to come before the peak hours or other day of the week at a lower cost. This is something the pubs and bars around the world invented a long time ago and named “Happy hour”.

It’s about collecting the data, analyzing and adjusting and the technology to make this happen has been developed.

This is just one example how to in these challenging times it’s possible to increase revenue and profitability with help of AI/ML.

What would you like to predict and would have an impact on your business to increase revenue and profitability?

Please feel free to reach out to us and we would be happy to listen to your idea and how to turn that idea into a solution.  

#theTIQQEcode

It’s supposed to be scary

Imagine going to work everyday and doing the same task over and over, I reckon you would get pretty good at that task, I reckon you would feel confident in doing that task and if somebody asked you to perform that task you would feel no anxiety doing so. I also reckon that you wouldn’t grow much, you would definitely lose out on the adrenaline rush of doing something you haven’t attempted before and you certainly would not have as many interesting stories to tell at the next party you attend. Now if you think that is fine, if you’re content being in a bubble of affirmation that’s ok but spoiler alert… You’re missing out.

We should always challenge ourselves and others to step out of our comfort zone, it can be in simple tasks like talking to the new co-worker you’ve seen around the office or something bigger like making the effort to hold a knowledge sharing lunch about a topic you’re passionate about or even something colossal like taking the leap of faith to switch to serverless while everybody else is debating whether we really should use public cloud or not.

Regardless of the scale there are two things I think we should keep with us:

  1. In the process of doing something new we are evolving
  2. it is okay to fail

The first one is to motivate us through the process, by reminding us that despite the difficulties and despite the overwhelming feelings that we are becoming better by going through it. Even if in a worst case scenario you don’t develop any new skills and don’t learn anything you will still have built character by stepping out of normality — there’s just no lose case.

The second one is to make us build up courage to do something in the first place and to keep that courage after something we tried didn’t go quite as planned, because failing is a part of the process.


I must admit that as i’m writing this I’m stepping out of my comfort zone. This is the first blog post I’ve really ever written and it is scary, the thoughts running through my head are endless “will anybody even read this”, “who cares about this stuff”, “what if everybody hates it”. Regardless of this I felt that I had to do it (with some motivation from my colleagues and friends) and in the end I feel proud, I’ve gone from an idea to a three paragraph long text about something that interests me and in the process I’ve gotten to practice a bunch of skills and honestly even if no one reads this, I’m still happy that I took the time to sit down and put these word together. I hope that the next time an opportunity arises for you to step outside of your comfort zone that you think back to this post and give it a shot, I mean, the worst that can happen is that you evolve.


If something is hard or scary, do it often & improve the process until it’s not hard or scary any more.